Eimear Walsh

PR and Media Officer

Our client, a leading not-for-profit, is offering an exciting permanent role for a PR Officer. Joining a collaborative team of six, the ideal candidate will bring expertise in crafting and pitching media content, fostering strong relationships with national and regional media outlets, and enhancing campaigns with impactful storytelling across both digital and traditional platforms. This position is ideal for an experienced PR or Media professional ready to take the next step in their career and make a difference in the not-for-profit sector. Day-to-Day Responsibilities: Develop and execute media strategies to support fundraising, advocacy, and humanitarian initiatives. Build and nurture relationships with media contacts to ensure impactful coverage across various channels. Write press releases, media pitches, and stories that capture the mission and goals of the organisation. Coordinate and support media events and outreach efforts. Monitor media coverage and provide regular reporting on campaign performance. Collaborate with internal teams to align media efforts with broader campaign goals and organisational messaging. Qualifications: Proven experience in PR, media relations, or journalism, ideally with a focus on nonprofit or social impact sectors. Strong writing, editing, and storytelling abilities. Track record in building and maintaining media relationships and securing coverage. Familiarity with digital and traditional media platforms. For more information contact Eimear Walsh in Alternatives 

Interim Head of Brand

Our client, a global leader in the beverage industry, is seeking an Interim Head of Brand Communications to oversee the brand’s global communication agenda. This senior role requires an experienced brand leader with a digital-first mindset, responsible for creating breakthrough campaigns and ensuring consistent, impactful messaging that drives brand desire and long-term growth. The role will be based in Dublin a couple of days per week and is being offered on a 6 month interim basis. This is a unique opportunity for a seasoned professional with expertise in brand communications, digital strategy, and campaign management. The successful candidate will work closely with executive stakeholders to shape the communication vision and lead cross-functional teams in the execution of globally integrated and insight-driven brand campaigns. Key Responsibilities: Global Communication Strategy: Define the brand’s overarching communication strategy,  aligning with the company's brand-building principles. Data-Driven Insights: Partner with Consumer Market Insights (CMI) and Innovation teams to incorporate insights into campaign strategies, ensuring relevance and resonance with target audiences. Campaign Leadership: Lead end-to-end campaign development, with a digital-first approach, from ideation through to market launch, ensuring alignment with brand positioning and consumer insights. Omnichannel Integration: Oversee all aspects of global advertising to create seamless, integrated campaigns across digital, print, PR, and experiential channels. Collaboration with PR: Work closely with the PR teams to create compelling, cohesive campaigns that reinforce the brand's status and engage audiences. Brand Consistency: Act as the brand guardian, ensuring guidelines, messaging frameworks, and brand voice are consistently applied across all regions and communication channels. Digital Strategy: Establish the brand’s digital agenda to ensure an omnichannel user journey that leverages data insights and best practices. Budget Management: Oversee the allocation of Advertising & Promotion (A&P) budgets to maximise impact in priority markets and ensure efficient resource utilization. Performance & Reporting: Adhere to reporting standards, provide performance insights, and participate in business planning meetings, ensuring alignment with governance procedures and business objectives. Qualifications and Experience: Significant experience in brand communications from within the beverage or FMCG sectors. Proven expertise in leading global, omnichannel campaigns with a digital-first approach. Strong understanding of brand strategy, positioning, and storytelling across diverse markets. Demonstrated success in managing cross-functional and cross-regional teams, with the ability to influence at a senior level. Data-driven mindset, with experience using insights to guide communication strategies. Excellent project management, budgeting, and organizational skills. Exceptional communication, stakeholder management, and collaboration skills. If you are an experienced brand communications leader passionate about driving brand growth and engagement through innovative, data-driven strategies, we would love to hear from you. For more information please contact Eimear Walsh in Alternatives

Marketing Manager

Alternatives are delighted to partner with Focus Capital Partners, who are a leading Irish boutique corporate finance firm, with strong international partnerships, particularly in the US. Specialising in advisory services across sectors like Food & Agri, Technology, Engineering, and Healthcare. They are now looking to hire a dynamic Marketing Manager to build brand presence and drive marketing efforts. As Marketing Manager, you’ll lead the marketing strategy, enhancing brand visibility, promoting transactions, and positioning the business unit leaders as thought leaders. This is a strategic, hands-on role working closely with the leadership team and managing external relationships. Key Responsibilities Strategic Marketing: Develop and implement a comprehensive marketing strategy to boost brand visibility across sectors. Digital Marketing & Content Creation: Promote transactions on LinkedIn, create engaging content, and support pitches with impactful marketing materials. Media Relations: Build relationships with media and secure coverage in niche sectors, handling press releases and corporate announcements. Event Management: Plan and execute client events, managing all logistics and leveraging our brand ambassador at key events. Collaboration: Coordinate with US partners to develop cross-border marketing initiatives. Internal Support: Support leadership with marketing collateral for pitches and client meetings. Qualifications Experience: 5+ years in marketing within corporate finance, professional services, or a B2B environment. Skills: Proven strategic thinking, expertise in digital marketing (especially LinkedIn), and media relations. Experience in event management and creative design (PowerPoint, Canva). Traits: A self-starter with strong communication skills, able to work independently and collaboratively with international partners. For more contact Eimear Walsh in Alternatives.  

Digital Communications Executive

Digital Communications Officer Alternatives is delighted to be partnering with a leading not for profit body on their programme focused on advancing Global Citizenship Education in primary schools across Ireland. This role is being offered on a hybrid basis, (1 day onsite). This is a part time role, 4 days (29.6 hours) and is for a specific purpose contract duration – The funding will role until August 2026. As the Digital and Communications Officer, you will play a key role in raising the programme's visibility through strategic digital and traditional communications. Working with the Programme Manager and team, you will deliver engaging content across multiple platforms. The ideal candidate will Develop and implement a communications strategy across digital and traditional media. Create and manage engaging social media campaigns and multimedia content. Support email campaigns, website updates, and UX/SEO best practices. Analyse digital performance and report on key metrics. Collaborate with partners and integrate digital content into events and workshops. Requirements Minimum of 2 years in digital communications, including multimedia content and WordPress CMS. Strong writing, social media management, and content creation skills. Experience with Meta ads, planning, and organizing. Qualifications: Relevant third-level qualification or equivalent. For more information please contact Eimear Walsh in Alternatives or click apply below.

Marketing Executive

Our client, a global leader in professional services is looking to recruit an experienced Marketing Executive to lead on both traditional marcom and digital marketing activities for their Cork and Dublin offices. Based in Cork, the role will report into a large global marketing team based in the UK. The ideal candidate will have 3 + years marketing experience, prior b2b marketing experience would be ideal and exposure to professional services, finance or technology sectors advantageous.   The company offer a flexible / hybrid approach to work, you will be onsite full time during your initial induction but then you will be 3 days onsite / 2 days remote. Travel between Cork and Dublin office from time to time. What You’ll Do: Drive marketing plans and campaigns, collaborating with the Regional Marketing Head. (Based in the UK) Manage events, both in-person and virtual, from concept to execution. Create compelling digital content and social media posts. Oversee Irish client and contact databases, ensuring accuracy and relevance. Collaborate closely with the wider marketing team to align national strategies. What You’ll Bring: Proven experience in marketing, ideally from a multi-office or professional services background. Hands-on knowledge of social media, digital marketing, and content creation. Excellent communication skills and attention to detail. Confidence, ambition, and a proactive, can-do attitude. Proficiency in MS Word, Excel, PowerPoint, and Outlook. Adobe InDesign experience is a plus! Perks: Hybrid working options Competitive salary package Genuine work-life balance Employee recognition awards Supportive management and career development opportunities For more information contact Eimear in Alternatives and click apply below.  

Senior Business Development Manager

Our client, a leading professional services / consulting firm is currently looking to build out their Business Development function. We are seeking two highly experienced Senior Business Development Managers across Financial Services, Pharma / Life Sciences and the Tech space. You'll work closely with sector leaders to identify and convert major opportunities, build strong client relationships, and drive revenue. These roles will join a wider Commercial Marketing that is in serious growth mode. The ideal candidates will have a proven track record in the development and delivery of streamlined Business Development processes and procedures across large corporate organisations. Reporting to the Head of Business Development the successful candidate will Develop and execute go-to-market plans aligned with business strategy. Drive best-practice account management for priority clients. Identify and convert high-value opportunities through targeted sales efforts. Manage pipeline, track performance, and report on revenue metrics. Build strong relationships across the firm and industry to leverage synergies. The Ideal candidate will have 10+ years of experience in B2B business development, corporate or enterprise account management at a large firm or organisation. You will have experience in the Financial Services, Pharma / Life Science or Technology industry ideally. Proven track record of driving growth in large accounts. Strong commercial acumen, growth orientation, and sales focus. Excellent communication, relationship-building, and networking skills. Experience using CRM systems for pipeline management and reporting. This is a fantastic opportunity to join an established corporate organisation during a serious period of growth, where their people are at the centre of their culture. Benefits include Competitive salary, full benefits package and bonus flexible work options, and endless career development opportunities. A collaborative and inclusive work environment. A hybrid work model with an average of 3 days in the office per week. For more information please contact Eimear Walsh in Alternatives or click apply below.  

Marketing and Events Executive - 4 month contract

Ignite Your Passion for Marketing Events Do you thrive in a fast-paced environment where creativity meets meticulous planning? Are you passionate about bringing brands to life through impactful events, specifically within the Irish Food Industry? If so, we have the perfect opportunity for you! Our client is seeking a talented and organised individual to join our Marketing Events and Brand Activation team. This role is a short term contract and will run from July to October 2024, candidates must be available to start work immediately.  Based in Dublin 2 - Hybrid working applies.  In this role, you'll play a key role in propelling the brand forward by: Supporting the strategic delivery of marketing events and brand activation initiatives. Managing our participation in international trade shows and missions, analysing their effectiveness. Meticulously managing project budgets for marketing events and brand activation projects. Skills & Capabilities: Minimum of 3 years' experience in designing, developing, and executing high-quality events nationally and internationally. Proven track record of managing projects, teams, and external suppliers to realize impact and value. Strong project management skills with a keen eye for detail. Demonstrated ability to anticipate and mitigate associated risks. Experience in managing supplier relationships to ensure successful project delivery. For more information contact Eimear Walsh in Alternatives or click apply below  

Communications and Events Executive - Immediate Start

We are partnering with an exciting Art based organisation, who are currently looking for a passionate and creative communictions professional to join their team on a 3 - month fixed term contract, from June - Sept 2024.  This role is hybrid and you will be required to be on site in Dublin 2 - 2 - 3 days per week. In this role, you'll play a key role in developing and executing strategic communication campaigns that engage our target audience and amplify our brand message. You'll be responsible for crafting compelling content across various channels, fostering positive relationships with media outlets, and supporting our overall communication goals. What you'll be doing: Develop creative and engaging content (press releases, social media posts, website copy, etc.) aligned with our brand voice and communication strategy. Research and identify relevant media outlets and influencers to build relationships and secure placements. Manage and monitor social media channels, creating and scheduling engaging content. Track and analyze the performance of communication campaigns and recommend adjustments. Assist with media inquiries and press releases. Support the development and execution of communication plans for internal and external audiences. Stay up-to-date on industry trends and best practices in communication. We're looking for someone with: 2-3 years of experience in a creative communications role (agency or in-house). A strong understanding of communication principles and best practices. Excellent writing and editing skills with the ability to craft clear, concise, and engaging content. Proven experience in social media management and content creation. Experience with content management systems (CMS) a plus. Excellent organizational and time management skills. The ability to work independently and as part of a team. A passion for creativity and a keen eye for detail. For more information please contact Eimear Walsh in Alternatives or click apply below. 

Marketing Manager (B2C) - 12 month fixed term contract

Our client a leading consumer group, based in Sandyford, seek an experienced Consumer Marketing Manager to join their team. The ideal applicant will thrive in a dynamic environment and have a passion for creating impactful marketing campaigns. The Marketing Manager will report to a Marketing Director and manage one direct report and take full ownership to propel the clients leading brands forward. Based in Sandyford, full parking provided, this role is being offered on a 12 month basis, the client works a hybrid model, onsite Tues – Wed – Thurs and remote Monday and Friday. Role to commence August 2024. Competitive salary and bonus apply. Day to day duties include Developing strategic marketing plans for all business units, aligned with overall growth objectives. Overseeing CRM strategy and executing targeted campaigns for each brand. Activating sponsorships and partnerships, maximising brand exposure. Managing media relations and collaborating with agencies to explore new opportunities. Working with manufacturers to develop and execute impactful campaigns. Generating reports and analysing data to measure campaign effectiveness. Overseeing all digital campaigns and support the digital marketing team on social media channels, including content creation. The Ideal Candidate: Proven track record of success in a senior marketing role, ideally with 5 – 6 years’ plus experience, prior leadership experience essential. Ability to think strategically and commercially, identifying customer acquisition and retention strategies. Skilled marketing strategist with a knack for inspiring creativity and enthusiasm. Experience managing relationships with agencies, suppliers, and customer groups. Excellent communication, negotiation, presentation, and interpersonal skills. Delivers results within deadlines. For more information please contact Eimear Walsh in Alternatives or click apply below.  

Marketing Manager

Marketing Manager – Professional Services Do you thrive in a dynamic environment and have a passion for creative and dynamic marketing strategies.  Our client, a leading professional services firm seeks an experienced Marketing Manager to join their rapidly expanding team. You Are - A true marketing professional with 5+ years of experience in professional services, financial services, technology or a similar b2b corporate environment. A master of relationship management, adept at understanding and exceeding internal stakeholder needs. A business-savvy professional with a deep understanding of current market trends. A marketing whiz – you hold a relevant degree and possess proven skills in planning strategic campaigns, executing events (both virtual and in-person), and leveraging CRM and marketing automation platforms. A digital marketing champion, with a knack for integrating digital strategy into the overall marketing mix. You Will: Develop and launch impactful market campaigns, driving revenue growth. Build strong relationships with key people in your designated sectors, providing ongoing strategic support. Measure and deliver results on marketing initiatives – both qualitative and quantitative. Drive all marcoms, branding and digital marketing strategies. Think outside the box when it comes to event and sponsorship activation. Cultivate and strengthen the firm's core strategic networks. Continuously learn and expand your industry and service line knowledge to provide exceptional value to the business. The Team: The Marketing department is a team of 30 plus marketing professionals passionate about supporting all areas of the firm. They work collaboratively to develop and implement marketing plans, capitalize on market trends, and identify cross-selling opportunities that fuel growth ambitions. This role offers the opportunity to work directly with one of the firms key growth areas, partnering with recognised industry leaders in delivering insightful services to both commercial and public sector clients. This role is based in Dublin 2, you will work a hybrid week with 3 days onsite and 2 days remotely. Interesting in finding out more, contact Eimear Walsh in Alternatives or click apply below.

Brand Marketing Executive

Alternatives are delighted to bring a Brand Marketing Executive role to market. Our client has a hugely dynamic and passionate consumer marketing team who make a significant impact on the growth of their business. They are a small team and currently looking to recruit an additional resource.  This role is hybrid, based in Dublin 1 (parking is available). Responsibilities: • Co-ordination of comms and promotional campaigns across multiple channels and markets • Working with a range of partners to deliver effective and engaging marketing programmes • The delivery of regular analysis and reporting of campaign performance • The development of website, social, email and campaign content and copy • Production of supporting brand and campaign messaging across customers touch points  • Development of B2B sales communications, and delivery of supporting assets across exhibitions, print media and digital platforms • Work collaboratively with the wider Sales & Marketing team to support the delivery of our business objectives. Experience: • Self-motivated, energetic person with a ‘can do’ attitude.  • A minimum 2-3 years of experience in a commercially focused B2C marketing role • Experience of consumer brand campaign development and delivery, involving agency partners • A recognised 3rd level qualification in business / consumer marketing • Excellent verbal and written communication skills with English as a first language and attention to detail • Working knowledge of SEO and Google Analytics 4 (GA4), and experience of tools/platforms used for web content management, email marketing and social media management are all an advantage For more information please contact Eimear Walsh in Alternatives #LI-EW1 #LI-Hybrid

Category Manager

Alternatives are delighted to be working with a leading international manufacturer based in Kilkenny to expand their marketing team. Our client is looking for a Category Manager in this newly created position. This role will report directly to the Head of Product and will take ownership for the vast portfolio of products across building and homewares. Not only does our client offer high end products but also a bespoke customisation option.  This company offer a highly competitive salary plus package and have a flexible / hybrid approach to work with 2 – 3 days being spent onsite and 2 days from home. Key Responsibilities: • Become a product expert on our range and track similar competitor products  • Build knowledge of commercial product performance and trends  • Responsible for category managing the portfolio – analysing sales/margin/volume data  • Develop clear strategy and product road maps closely aligned with the wider market requirements • Identify and prioritize market opportunities to create new product strategies  • Monitor competitor activity and products • Support existing customers with updates to prices files, range listings, discounts • Support customer specific visits as required (UK/Ireland) to make sure we give the best impression of the company. ESSENTIAL SKILLS & EXPERIENCE • Category and product management experience. • Strong communication skills, managing internal and external relationships • Organisational skills  • Excellent written and presentation skills • Strong commercial acumen  • Good understanding of customer pricing, discount structures  • Excellent data analysis and interpretation skills – particularly using Excel  DESIRABLE SKILLS & EXPERIENCE: • Experience in new product customer research / market research • Degree or equivalent in management / business. • A customer centric approach  • Knowledge and experience of Product Marketing systems For more information on this role, please contact Eimear Walsh on ewalsh@alternatives.ie. #LI-EW1 #LI-Hybrid