Leonie Gleeson

Marketing Manager

Due to ongoing expansion, we are looking for an experienced and dynamic Marketing Manager to join the team on a full-time, permanent basis within a growing Irish-owned organisation The ideal candidate will be equally comfortable setting the marketing vision and rolling up their sleeves to drive results across both digital and traditional marketing channels. This role will involve brand management, digital marketing, content creation, employer branding, competitor analysis, and event management. The successful candidate will work cross-functionally with HR and other departments ensuring that marketing efforts support business growth, recruitment, and brand positioning. Onsite, located in North Dublin Key Responsibilities: Marketing Strategy & Execution Manage end-to-end marketing campaigns, balancing both strategic planning and hands-on execution. Ensure a strong brand presence across digital, social media, and traditional platforms. Oversee all content marketing efforts, including social media, website management, and email campaigns. Brand Management & Digital Marketing Maintain and enhance brand consistency across all touchpoints, including digital assets, physical branding, and internal communications. Work closely with the in-house Graphic Designer to create compelling, on-brand content. Manage the company’s social media strategy, driving engagement and audience growth. Monitor and analyse competitor marketing activities, identifying opportunities to refine and improve our positioning. Cross-Functional Collaboration Partner with HR to develop employer branding campaigns, supporting talent attraction and recruitment initiatives. Coordinate with project and site teams to ensure on-site branding reflects the company’s identity and values. Events & Campaigns Plan and execute corporate events, industry functions, and brand activations. Qualifications & Experience: 5+ years of experience in a marketing role, with a blend of strategic and executional expertise. Proven experience in both digital and traditional marketing, including social media, content, branding, and events. Strong project management and multi-tasking skills, with the ability to drive initiatives independently. Experience working cross-functionally with HR, sales, and design teams. Proficiency in Adobe Creative Suite, Canva, WordPress  or similar tools is a plus. Experience in the construction or related industries is beneficial but not mandatory. What’s in it for you? Competitive salary and comprehensive benefits package (pension scheme, professional subscriptions, etc.). Opportunities for career development within a growing company. A dynamic, fast-paced environment where you’ll have real ownership of marketing initiatives. If this sounds like the next step in your career, we’d love to hear from you!  

CRM Manager

We are seeking an experienced CRM Manager to join a dynamic Marketing & Digital Team. This is a fantastic opportunity to lead retention marketing efforts in an omni-channel environment, leveraging data-driven insights to enhance customer loyalty and value. About You Experience: 3+ years in a CRM role with proven success in loyalty/CRM strategies and implementing data-driven marketing initiatives. Data-Driven: Strong track record in translating multiple data sources into actionable customer insights to drive decision-making. Customer-Centric: Deep understanding of customer behaviour and value drivers within retention models. Tech-Savvy: Confidence using email and marketing automation platforms, on-site personalisation tools, SMS, and direct mail. Analytical & Detail-Oriented: Process-driven mindset with excellent analytical and Excel skills to interpret and report on data insights. Collaborative & Proactive: A self-starter and team player, confident working across stakeholders to deliver impactful results. Organised: Skilled in planning, prioritising tasks, and monitoring performance to achieve objectives. Key Responsibilities Team Leadership: Manage and develop a customer data analyst to support CRM objectives. Retention Strategy: Develop and implement CRM and loyalty marketing strategies to drive purchase frequency and customer value. Data Insights: Analyse customer data and share performance insights with actionable recommendations for retention improvements. CRM Growth: Plan and drive growth in the CRM database within an omni-channel environment. Communication Flows: Optimise email and automated communication flows, creating new flows based on insights in timing, targeting, and content. Creative Briefing: Develop creative briefs for designers and copywriters to produce effective, high-quality assets. Technology Management: Manage third-party technology partners and oversee a strategic roadmap for improving customer experiences through technology. Testing & Optimisation: Lead A/B testing to refine engagement strategies and content. Customer Experience: Monitor NPS and customer feedback, identifying areas for improvement to enhance customer satisfaction. Competitor Analysis: Stay ahead of market trends by monitoring competitor campaigns and shaping future strategies. Whats On Offer Flexible Working: Hybrid model with 3 days on-site and 2 days remote per week. Generous Benefits: Colleague discount Company pension Healthcare Paid maternity and paternity leave Sick-pay scheme Wellness initiatives Flexi-Wage: Choose your own pay cycle! This role is perfect for a results-driven CRM professional who thrives in a fast-paced, collaborative environment and is passionate about leveraging data to build meaningful customer experiences. Apply now and become part of a team shaping the future of customer loyalty and engagement!

Shopper Marketing Executive

Join a dynamic and expanding Marketing team as a Shopper Marketing Executive for a much-loved Irish retail brand. This is an excellent opportunity for a proactive self-starter to contribute to creating seamless in-store customer experiences while gaining valuable marketing expertise. Key Responsibilities In-Store Communications: Develop and implement in-store communication materials and POS (point-of-sale) solutions, ensuring they are clear, consistent, and customer-friendly. Customer-Centric Approach: Advocate for the customer by ensuring all in-store communications align with their needs and create a seamless shopping journey. Brand Consistency: Work with the Brand team to maintain consistent communication of the Woodie’s brand in-store. Develop and enforce supplier branding guidelines to enhance store presence. Retail Media & Innovation: Support the Shopper Marketing Manager in exploring digital POS solutions, in-store activations, and retail media opportunities. Fixture & Store Design: Deliver impactful fixture designs and in-store navigation that align with category objectives and brand guidelines. Cross-Team Collaboration: Collaborate with commercial, operations, and online teams to ensure consistency across all customer touchpoints. Store Visits: Regularly visit stores nationwide to support refits, assess in-store needs, and ensure communications are effectively implemented. Budget & Agency Management: Manage budgets, supplier quotes, and POs, and work with agencies on design, print, and experiential projects. Experience & Qualifications Retail or FMCG Background: 2-3 years of experience in shopper marketing, retail, or FMCG in a similar role. In-Store POS Expertise: Strong knowledge of POS materials such as offer signs, in-store branding, FSDUs, and navigation tools. Store Branding: Experience in managing supplier branding, external signage, and store presence enhancements. Creative Briefing: Skilled in briefing creative agencies, particularly for print materials and large-format designs. Attention to Detail: Excellent organizational skills with a strong eye for detail. Collaboration & Communication: Strong written and verbal communication skills with the ability to inspire and engage internal and external stakeholders. Bonus Experience: Brand management and experience with store refits are advantageous. If you're passionate about creating engaging shopper experiences and have a strong retail or fmcg background, we'd love to hear from you!

Shopper Marketing Manager

We are seeking a Shopper Marketing Manager with a strong retail background to lead in creating exceptional in-store customer journeys. This role is focused on enhancing the shopper experience, driving engagement, and delivering innovative solutions that align with retail goals and maximise customer satisfaction. Key Responsibilities Shopper-Centric Strategy Develop and implement shopper-focused strategies that prioritize exceptional in-store experiences and align with retail objectives. Leverage customer insights to design journeys that enhance the shopper experience at every touchpoint. Create campaigns and initiatives that drive footfall, increase basket size, and encourage repeat visits. Customer Experience & In-Store Activation Lead in-store marketing efforts, including point-of-sale materials, signage, promotions, and displays, ensuring they engage and inspire shoppers. Collaborate with store teams to optimize the physical layout and flow, making it easier and more enjoyable for customers to shop. Work closely with store operations to ensure seamless execution of shopper initiatives. Collaboration & Stakeholder Engagement Partner with category managers, buying teams, and store teams to deliver impactful shopper-focused campaigns. Collaborate with external agencies and suppliers to ensure quality and innovation in shopper marketing materials. Align with the digital and e-commerce teams to ensure an omnichannel approach to the shopper journey. Insights & Analytics Use shopper data and feedback to identify trends, evaluate the effectiveness of initiatives, and drive continuous improvement. Conduct regular reviews of in-store performance, including campaign success, footfall patterns, and customer behaviour. Create actionable insights to inform decision-making and tailor future strategies. Budget & Resource Management Manage budgets effectively, ensuring resources are allocated to maximize ROI on shopper-focused initiatives. Monitor and report on campaign performance against key metrics. Skills and Experience Required Proven experience in shopper marketing or customer experience within the retail sector is essential. Deep understanding of in-store shopper behaviour, retail operations, and trends influencing customer decisions. Expertise in creating and implementing in-store marketing campaigns that improve the overall shopper experience. Strong project management skills, with the ability to manage multiple campaigns and initiatives simultaneously. Analytical mindset, with experience in using data and insights to refine strategies and optimize results. Excellent interpersonal and communication skills to collaborate with cross-functional teams and external partners. A creative approach to problem-solving and designing impactful shopper experiences. Whats On Offer A chance to shape the in-store customer journey for a leading retail business. A collaborative and dynamic work environment focused on innovation and shopper engagement. Opportunities for career growth and professional development in the retail sector. A competitive salary and benefits package tailored to the role. If you are passionate about improving the in-store shopper experience and thrive in a retail environment, we’d love to hear from you. 

Regional Development Officer

Are you passionate about building community connections and driving meaningful change? As a Regional Development Officer, you'll play a vital role in supporting volunteer-led fundraising efforts across the Eastern region of Ireland. This is an exciting opportunity for someone who thrives in a people-focused role, loves to foster relationships, and is driven to make a real impact. 16 month fixed term contract Why This Role? Collaborate with inspiring local volunteers who make a difference in their communities. Play a hands-on role in planning events, driving new initiatives, and helping Branches grow. Be part of a supportive team where your creativity and drive will be celebrated. Combine autonomy with teamwork as you bring fresh ideas and energy to the role. Your Responsibilities: Build and nurture relationships with local volunteer fundraising Branches. Provide administrative and operational support to Branches, ensuring best practices are followed. Partner with volunteers to coordinate successful fundraising events and campaigns. Recruit, train, and develop volunteers to empower them in achieving their goals. Create and manage engaging social media content to boost awareness and engagement. Own income targets, track fundraising activities, and maintain accurate records using CRM systems. Research and develop innovative fundraising opportunities tailored to Branch needs. What We’re Looking For: Experience: A proven background in sales, project management, or fundraising. Self-Starter: Independent and innovative with a talent for forging lasting community relationships. Organisational Skills: Strong multitasking, time management, and planning capabilities. People Person: Outstanding interpersonal skills with the ability to inspire and motivate volunteers. Results-Driven: A flair for business development and a track record of achieving goals. Communication Pro: A skilled storyteller who can connect with diverse stakeholders. Flexibility: Willingness to travel regionally and occasionally work evenings or weekends. Perks of the Role: The opportunity to work closely with passionate volunteers and make a tangible impact. A role with variety and purpose, no two days are the same! A supportive team that values your ideas and contributions. Requirements: Relevant qualifications and continuous professional development in related fields are a plus. A full clean driving license and the ability to travel across the region. A positive attitude, adaptability, and the desire to bring people together for a greater cause. Ready to join us and drive real change? Bring your skills, enthusiasm, and passion for community impact to this dynamic role!  

Product Manager

Are you a creative and strategic thinker with a passion for product innovation? We’re seeking an experienced Product Manager to join a forward-thinking Product Development & Innovation Team. In this role, you’ll collaborate with cross-functional teams to shape and refine a world-class fund range that meets evolving client needs and drives innovation in financial solutions. Dublin city centre located, hybrid work model. Key Responsibilities: As a Product Development Manager, you’ll play a pivotal role in driving the success and relevance of the product portfolio. Your responsibilities will include: Innovation & Strategy: Drive product innovation by collaborating with product managers and implementation teams to deliver client-centric solutions. End-to-End Product Lifecycle Management: Oversee the design, development, monitoring, and reshaping of the fund range, ensuring products align with customer needs, distribution priorities, and profitability goals. Market Insights: Leverage business intelligence to identify industry trends and product opportunities. Product Communication: Manage communication efforts related to product enhancements, fund reshapes, mergers, and liquidations. Cross-Functional Collaboration: Work closely with other business units to deliver seamless product integration and implementation. Documentation & Reporting: Prepare detailed product specifications, presentations, and reports to inform senior management and stakeholders. Your Background: We’re looking for a driven and creative individual with: Qualifications: A degree in business, finance, marketing, or a related field. Experience: 5–10 years of relevant experience in product development or a similar role ideally within financial services. Skills: Strong analytical abilities with a flexible, problem-solving mindset. Exceptional organisational skills to manage multiple projects under tight deadlines. Excellent interpersonal and communication skills for effective teamwork and stakeholder management. Mindset: A curiosity about asset management and a willingness to learn and adapt.

Creative Lead

Creative Lead Opportunity – Digital & Innovation Lab A leading organisation has launched an innovative digital and IT lab aimed at transforming digital customer experiences and creating a one-stop-shop application for seamless journey needs. This is an exciting opportunity to join a pioneering team as Creative Lead and play a key role in driving creative strategies within a cutting-edge digital and innovation hub. Key Responsibilities: Creative Leadership: Lead a creative team delivering strategies for web, CRM, apps, and campaigns. Collaboration with UX: Partner with UX specialists to ensure design consistency and efficiency. Creative Testing: Implement testing processes for impactful digital campaigns. Stay at the forefront of emerging trends to create innovative, engaging digital solutions. Balance competing priorities to manage creative deliverables effectively. Ideal Experience & Skills: 3+ years in senior creative leadership roles (agency or in-house). Proven track record of delivering exceptional digital marketing campaigns. Experience in building or leading a creative team is a plus. Strong project and people management skills, excellent communication, and a proactive approach. This role is onsite three days per week North Dublin, offering the chance to shape transformative digital experiences and elevate customer journeys to the next level. Excellent benefits on offer. Parking onsite.  

Paid Media Manager

A Paid Media Manager is required to join a leading and innovative player in the retail industry, providing customers with an omnichannel experience that blends cutting-edge technology, exceptional service, and a commitment to sustainability. This is a hybrid role with offices in Dublin 1. If you’re a creative, ambitious, and innovative individual looking to work in a fast-paced, evolving environment, this could be the perfect opportunity for you! Role Summary: As our Paid Media Manager, you will be responsible for creating and executing the paid media strategy across all media channels, with a strong emphasis on digital. You’ll need to develop strategies that resonate with consumers, address business challenges, and deliver exceptional media campaigns. Key Responsibilities: Media Campaign Management: Plan and execute paid media campaigns across a variety of channels, including OOH, DOOH, Audio, Search, Shopping, Display, Social Media, Video, Affiliates, Partnerships, and Content Marketing. Campaign Launch & Analysis: Support the launch of campaigns by collaborating with partner agencies on planning, asset creation, implementation, and performance analysis. Performance Marketing: Oversee the performance of Search, Shopping, and Affiliate campaigns, managing budgets and optimizing to achieve target KPIs. Growth Strategy: Collaborate with internal teams to identify growth opportunities and implement strategies to drive business performance. Budget Management: Manage and track budgets across all paid media channels to ensure efficient allocation of resources. Creative Collaboration: Work closely with the Creative & Social teams to develop tailored ad content that resonates with target audiences. Partner Relations: Build and maintain relationships with external agencies, tech partners, and media partners, staying up to date on industry best practices. Key Requirements: Strategic Thinking: Ability to develop and execute creative, results-driven paid media strategies. Fast-Paced Environment: Comfortable managing multiple projects and meeting ambitious deadlines. Collaborative Approach: Highly collaborative and able to work effectively within a team environment. Growth-Oriented: Demonstrates a strong passion for growing online sales and driving trade results. About You: Experience: 4+ years of experience managing large-scale Paid Media campaigns, with a strong focus on digital channels. Marketing Knowledge: Understanding of full-funnel marketing, channel dynamics, attribution, and performance metrics. Technical Skills: Experience using Google Ads, Meta Ads, TikTok Ads, and proficiency with reporting tools like Google Analytics 4, Supermetrics, and Google Looker Studio. Analytical Skills: Strong analytical capabilities, with the ability to evaluate performance metrics, develop insights, and provide actionable recommendations. Communication: Excellent written and verbal communication skills. Proactive & Critical Thinker: Proven ability to be proactive, think critically, and contribute to driving business growth. What  On Offer: An exciting opportunity to work with a dynamic and innovative team. Competitive compensation and benefits package. Opportunities for professional growth and career advancement. A collaborative, inclusive, and supportive work environment.

CRM Specialist

This is an exciting opportunity for a CRM Specialist to join a leading consumer goods organisation in South Dublin. The company fosters a diverse and inclusive work environment with a strong focus on employee development. As an experienced CRM Specialist, you’ll be responsible for driving the development, maintenance, and integrity of the customer databases. You’ll be providing data-driven insights to the management and marketing team to optimise the CRM marketing activities. You’ll create and develop customer segmentation analysis to help the business make informed decisions and drive campaigns. Working closely with the cross-functional departments and management team you’ll understand and interpret their business needs create and implement various effective digital marketing and business strategies streamline and automate key activities where necessary. This is a Hybrid role, office location South County Dublin.                                                             What you will do: Responsible for the ownership and integrity of the customer/prospect database of the multiple divisions within the group Providing clean and correct databases ready for use on Salesforce marketing cloud and other eDM communication platforms Audit and coaching of front-line staff to improve the quality of data input at all customer touch points Assist marketing team with the provision of database output and statistics on database as required Work with IT on implementing necessary security measures to protect GDPR integrity of all records. Analysing data from marketing campaigns and reporting performance insights to recommend improvements. Supporting optimisation of email and automated communication flows, primarily through Salesforce, developing new journeys to make best use of insights in timing, targeting and content. Supporting the marketing team with the creation of Salesforce templates and journeys where required. Whats needed to do the job: 3+ years of experience in CRM data management with a marketing team. Proven track record of developing and executing successful CRM campaigns. Strong analytical skills and experience with data analysis tools. Proficiency in CRM software (e.g. Salesforce) and marketing automation tools. Excellent communication and interpersonal skills. Ability to work collaboratively in a fast-paced, dynamic environment. Strong project management skills and attention to detail. Strong Excel skills to interpret data insights and report back to the business