Leonie Gleeson

Digital Marketing Executive

Are you a creative digital marketer with a passion for social media and content creation? This role offers the opportunity to join a dynamic and collaborative digital marketing team, working on innovative campaigns and digital content strategies. You'll be responsible for developing engaging content across social media platforms, collaborating with agencies on creative ideas, and utilising the latest digital tools, including AI, to produce high-quality video content. What You’ll Do: Work closely with internal teams, agencies, and external partners to execute digital campaigns. Create and manage social media content, including video, podcasts, and rich media, to drive engagement. Use platform-based tools to produce and edit video content while ensuring brand consistency. Identify opportunities to showcase brand events, sponsorships, and CSR initiatives across digital channels. Manage and optimise content on employee advocacy platforms. Analyse digital performance metrics to refine and enhance campaign strategies. Conduct market research to stay ahead of industry trends and best practices. Maintain and update website content with SEO best practices, including metadata and tagging. Identify and implement strategies to enhance customer experience and increase digital conversions. What You’ll Need: 3-5 years of experience in digital marketing, social media, or content creation. A creative mindset with a passion for storytelling through digital channels. Strong organisational and time management skills, with the ability to multitask effectively. Experience managing social media communities and employee advocacy platforms is a plus. Strong written and verbal communication skills, with keen attention to detail. A portfolio showcasing your digital content or campaign experience is preferred. Qualifications & Technical Skills: A degree in Marketing, Digital Media, Communications, or a related field. Proficiency in social media business management tools and video editing software. Experience with AI-driven content creation tools is a plus. Google Analytics certification and experience in campaign performance reporting. Financial service industry experience is highly desirable Whats For You? Work in a fast-paced, creative, and supportive environment. Gain exposure to exciting digital campaigns and industry-leading marketing strategies. Opportunities for career development and upskilling in the latest digital trends. Competitive salary and benefits package. If you're looking to take the next step in your digital marketing career, apply now to be part of an innovative and forward-thinking team!

Digital Business Growth & Project Development

This is a dual-role opportunity for a highly motivated Digital Business Development & Project Manager. You will be instrumental in driving digital growth by identifying, securing, and managing new client projects. This role requires a blend of strategic sales acumen and hands-on project management expertise, with a split between business development and project delivery. You will report to the Head of Client Services and collaborate closely with the web development and design teams. Key Responsibilities: Business Development: Lead Generation & Acquisition: Proactively identify and develop new business opportunities in the digital space, focusing on eCommerce, business websites, and landing pages. Build and maintain a robust pipeline of potential clients. Develop and execute targeted digital sales and marketing strategies to generate qualified leads. Network effectively to build and maintain strong relationships with potential clients. Manage the full sales cycle, from initial contact and proposal development to closing deals. Track and report on sales performance, ensuring targets are consistently met. Market Analysis & Strategy: Conduct market research to identify emerging trends and opportunities. Develop a deep understanding of clients' business goals and digital strategies. Prepare and deliver compelling sales presentations and proposals. Project Management: Client Onboarding & Project Delivery: Manage new client projects from initial briefing to final execution. Develop detailed project plans, including timelines, budgets, and resource allocation. Act as the primary point of contact between clients and internal teams, ensuring clear communication. Translate client requirements into actionable briefs for the web development and design teams. Monitor project progress, identify risks, and implement solutions to keep projects on track. Ensure all projects are delivered on time, within scope, and within budget. Manage client expectations and maintain high levels of satisfaction. Use data and insights to inform project decisions and drive improvements. Client Relationship Management: Maintain strong client relationships throughout project lifecycles. Qualifications and Experience: Minimum of 5 years of experience in digital business development, ideally within a digital agency or related field. Proven track record of success in winning web development projects and driving revenue growth. Solid understanding of web design and development processes. Proficiency in analytics and eCommerce platforms. Strong understanding of digital marketing channels, including SEO, PPC, social media, and email marketing. Proven experience in leading website projects from inception to launch. Excellent presentation and client reporting skills. Familiarity with project management tools and financial reporting. Experience with design briefs and UI/UX processes. Exceptional communication, negotiation, and interpersonal skills. Data-driven approach with proficiency in analytics tools (e.g., Google Analytics). Fluent English speaking. Strong understanding of the Irish market. Desirable: Experience with CRM software. Previous experience in a digital agency, SaaS, or technology-driven environment. Other: Office-based role in Ranelagh, Dublin. Full-time position, 5 days per week. What’s On Offer: A collaborative and innovative work environment. Opportunities for professional development and career growth. Competitive salary and benefits package. Strong incentive structure.

Marketing Account Manager

Are you a strategic marketer with a passion for creativity and client management? Do you thrive in a fast-paced agency environment, juggling multiple projects while delivering exceptional results? We’re looking for a dynamic and highly driven Marketing Account Manager to join the growing team. This role is the perfect opportunity for a mid-level marketer ready to take the next step in their career, leading client projects, developing innovative marketing strategies, and driving new business opportunities. Location: Ranelagh, Dublin (Full-time, Office-Based) What You’ll Do Manage marketing & design projects from initial briefing to final execution, ensuring timelines, budgets, and client expectations are met. Act as the key liaison between clients and creative team, translating their vision into compelling campaigns. Develop data-driven marketing strategies that align with client goals, including branding, content, digital marketing, and web development. Grow your client accounts, identifying opportunities to pitch new ideas and expand existing relationships (20% of the role). Oversee campaign performance, using insights to optimise strategies and present measurable outcomes. Lead client presentations with confidence, delivering creative proposals and performance reports. Work closely with internal teams, ensuring seamless collaboration between design, marketing, and web development. What We’re Looking For   5+ years of marketing experience, ideally with 2+ years in an agency setting. Proven ability to manage multiple projects and clients simultaneously in a fast-paced environment. Strong understanding of digital marketing, content strategy, branding, and web development. A natural problem-solver, able to diagnose marketing challenges and present solutions effectively. Experience using marketing analytics tools (e.g., Google Analytics, HubSpot) to track and report on campaign success. Excellent communication, presentation, and organisational skills – confident in managing client relationships. A proactive mindset with a desire to identify and pitch for new business opportunities. Familiarity with Adobe Creative Suite or similar design tools is a bonus! Why Join? A collaborative, creative, and fast-paced work environment where your ideas are valued. Exposure to high-profile clients and exciting campaigns. Opportunities for career growth and professional development. A competitive salary & benefits package.  

Channel Marketing Lead

A leading energy solutions company is seeking a Channel Marketing Lead to join the marketing team. This role will be pivotal in developing and executing marketing strategies that drive product awareness, engagement, and sales through our nationwide branch network. The ideal candidate will possess a blend of strategic thinking, creativity, and analytical skills, with a strong understanding of market trends and customer needs. Hybrid 2 days a week on site.   Key Responsibilities: Channel Marketing: Design and execute channel marketing strategies to maximise product distribution and sales through the branch network. Build and maintain strong relationships with channel partners and branch managers to ensure alignment and collaboration on marketing initiatives. Develop channel-specific marketing materials, including sales tools, promotional campaigns, and training resources. Monitor and analyse channel performance metrics to optimise marketing efforts and drive sales growth. Cross-Functional Collaboration: Work with category managers to develop and implement comprehensive product marketing promotions. Collaborate on product launch plans, including timelines, promotional materials, and training for sales teams. Collaborate with all the marketing team to ensure an integrated approach to product offerings. Work with sales teams to participate in trade shows, industry events, and webinars to promote products and engage with customers and partners. Performance Analysis: Track and analyse the effectiveness of marketing campaigns and initiatives, providing insights and recommendations for improvement. Prepare regular reports on product performance, market trends, and competitive analysis for senior management. Merchandising: Ensure in-branch product displays align with brand guidelines and seasonal promotions, in a way that maximizes visibility and encourages customer engagement. Work closely with the sales team and management to develop and execute merchandising strategies that align with overall business goals. What you need to do the job: Bachelor’s degree in Marketing, Business Administration, or a related field. 3-5 years of experience in B2B marketing, channel marketing, or a related role, preferably in a similar industry. Strong understanding of marketing principles and channel dynamics. Proven ability to develop and execute successful marketing strategies and campaigns. Excellent communication, presentation, and interpersonal skills. Strong analytical skills with the ability to interpret data and make data-driven decisions. Ability to work independently and collaboratively in a fast-paced environment. What On Offer: Competitive salary and performance-based bonuses. Comprehensive benefits package. Opportunities for professional development and career advancement. A dynamic and inclusive work environment that values innovation and teamwork.

Marketing Manager

Due to ongoing expansion, we are looking for an experienced and dynamic Marketing Manager to join the team on a full-time, permanent basis within a growing Irish-owned organisation The ideal candidate will be equally comfortable setting the marketing vision and rolling up their sleeves to drive results across both digital and traditional marketing channels. This role will involve brand management, digital marketing, content creation, employer branding, competitor analysis, and event management. The successful candidate will work cross-functionally with HR and other departments ensuring that marketing efforts support business growth, recruitment, and brand positioning. Onsite, located in North Dublin Key Responsibilities: Marketing Strategy & Execution Manage end-to-end marketing campaigns, balancing both strategic planning and hands-on execution. Ensure a strong brand presence across digital, social media, and traditional platforms. Oversee all content marketing efforts, including social media, website management, and email campaigns. Brand Management & Digital Marketing Maintain and enhance brand consistency across all touchpoints, including digital assets, physical branding, and internal communications. Work closely with the in-house Graphic Designer to create compelling, on-brand content. Manage the company’s social media strategy, driving engagement and audience growth. Monitor and analyse competitor marketing activities, identifying opportunities to refine and improve our positioning. Cross-Functional Collaboration Partner with HR to develop employer branding campaigns, supporting talent attraction and recruitment initiatives. Coordinate with project and site teams to ensure on-site branding reflects the company’s identity and values. Events & Campaigns Plan and execute corporate events, industry functions, and brand activations. Qualifications & Experience: 5+ years of experience in a marketing role, with a blend of strategic and executional expertise. Proven experience in both digital and traditional marketing, including social media, content, branding, and events. Strong project management and multi-tasking skills, with the ability to drive initiatives independently. Experience working cross-functionally with HR, sales, and design teams. Proficiency in Adobe Creative Suite, Canva, WordPress  or similar tools is a plus. Experience in the construction or related industries is beneficial but not mandatory. What’s in it for you? Competitive salary and comprehensive benefits package (pension scheme, professional subscriptions, etc.). Opportunities for career development within a growing company. A dynamic, fast-paced environment where you’ll have real ownership of marketing initiatives. If this sounds like the next step in your career, we’d love to hear from you!  

CRM Manager

We are seeking an experienced CRM Manager to join a dynamic Marketing & Digital Team. This is a fantastic opportunity to lead retention marketing efforts in an omni-channel environment, leveraging data-driven insights to enhance customer loyalty and value. About You Experience: 3+ years in a CRM role with proven success in loyalty/CRM strategies and implementing data-driven marketing initiatives. Data-Driven: Strong track record in translating multiple data sources into actionable customer insights to drive decision-making. Customer-Centric: Deep understanding of customer behaviour and value drivers within retention models. Tech-Savvy: Confidence using email and marketing automation platforms, on-site personalisation tools, SMS, and direct mail. Analytical & Detail-Oriented: Process-driven mindset with excellent analytical and Excel skills to interpret and report on data insights. Collaborative & Proactive: A self-starter and team player, confident working across stakeholders to deliver impactful results. Organised: Skilled in planning, prioritising tasks, and monitoring performance to achieve objectives. Key Responsibilities Team Leadership: Manage and develop a customer data analyst to support CRM objectives. Retention Strategy: Develop and implement CRM and loyalty marketing strategies to drive purchase frequency and customer value. Data Insights: Analyse customer data and share performance insights with actionable recommendations for retention improvements. CRM Growth: Plan and drive growth in the CRM database within an omni-channel environment. Communication Flows: Optimise email and automated communication flows, creating new flows based on insights in timing, targeting, and content. Creative Briefing: Develop creative briefs for designers and copywriters to produce effective, high-quality assets. Technology Management: Manage third-party technology partners and oversee a strategic roadmap for improving customer experiences through technology. Testing & Optimisation: Lead A/B testing to refine engagement strategies and content. Customer Experience: Monitor NPS and customer feedback, identifying areas for improvement to enhance customer satisfaction. Competitor Analysis: Stay ahead of market trends by monitoring competitor campaigns and shaping future strategies. Whats On Offer Flexible Working: Hybrid model with 3 days on-site and 2 days remote per week. Generous Benefits: Colleague discount Company pension Healthcare Paid maternity and paternity leave Sick-pay scheme Wellness initiatives Flexi-Wage: Choose your own pay cycle! This role is perfect for a results-driven CRM professional who thrives in a fast-paced, collaborative environment and is passionate about leveraging data to build meaningful customer experiences. Apply now and become part of a team shaping the future of customer loyalty and engagement!

Shopper Marketing Executive

Join a dynamic and expanding Marketing team as a Shopper Marketing Executive for a much-loved Irish retail brand. This is an excellent opportunity for a proactive self-starter to contribute to creating seamless in-store customer experiences while gaining valuable marketing expertise. Key Responsibilities In-Store Communications: Develop and implement in-store communication materials and POS (point-of-sale) solutions, ensuring they are clear, consistent, and customer-friendly. Customer-Centric Approach: Advocate for the customer by ensuring all in-store communications align with their needs and create a seamless shopping journey. Brand Consistency: Work with the Brand team to maintain consistent communication of the Woodie’s brand in-store. Develop and enforce supplier branding guidelines to enhance store presence. Retail Media & Innovation: Support the Shopper Marketing Manager in exploring digital POS solutions, in-store activations, and retail media opportunities. Fixture & Store Design: Deliver impactful fixture designs and in-store navigation that align with category objectives and brand guidelines. Cross-Team Collaboration: Collaborate with commercial, operations, and online teams to ensure consistency across all customer touchpoints. Store Visits: Regularly visit stores nationwide to support refits, assess in-store needs, and ensure communications are effectively implemented. Budget & Agency Management: Manage budgets, supplier quotes, and POs, and work with agencies on design, print, and experiential projects. Experience & Qualifications Retail or FMCG Background: 2-3 years of experience in shopper marketing, retail, or FMCG in a similar role. In-Store POS Expertise: Strong knowledge of POS materials such as offer signs, in-store branding, FSDUs, and navigation tools. Store Branding: Experience in managing supplier branding, external signage, and store presence enhancements. Creative Briefing: Skilled in briefing creative agencies, particularly for print materials and large-format designs. Attention to Detail: Excellent organizational skills with a strong eye for detail. Collaboration & Communication: Strong written and verbal communication skills with the ability to inspire and engage internal and external stakeholders. Bonus Experience: Brand management and experience with store refits are advantageous. If you're passionate about creating engaging shopper experiences and have a strong retail or fmcg background, we'd love to hear from you!

Shopper Marketing Manager

We are seeking a Shopper Marketing Manager with a strong retail background to lead in creating exceptional in-store customer journeys. This role is focused on enhancing the shopper experience, driving engagement, and delivering innovative solutions that align with retail goals and maximise customer satisfaction. Key Responsibilities Shopper-Centric Strategy Develop and implement shopper-focused strategies that prioritize exceptional in-store experiences and align with retail objectives. Leverage customer insights to design journeys that enhance the shopper experience at every touchpoint. Create campaigns and initiatives that drive footfall, increase basket size, and encourage repeat visits. Customer Experience & In-Store Activation Lead in-store marketing efforts, including point-of-sale materials, signage, promotions, and displays, ensuring they engage and inspire shoppers. Collaborate with store teams to optimize the physical layout and flow, making it easier and more enjoyable for customers to shop. Work closely with store operations to ensure seamless execution of shopper initiatives. Collaboration & Stakeholder Engagement Partner with category managers, buying teams, and store teams to deliver impactful shopper-focused campaigns. Collaborate with external agencies and suppliers to ensure quality and innovation in shopper marketing materials. Align with the digital and e-commerce teams to ensure an omnichannel approach to the shopper journey. Insights & Analytics Use shopper data and feedback to identify trends, evaluate the effectiveness of initiatives, and drive continuous improvement. Conduct regular reviews of in-store performance, including campaign success, footfall patterns, and customer behaviour. Create actionable insights to inform decision-making and tailor future strategies. Budget & Resource Management Manage budgets effectively, ensuring resources are allocated to maximize ROI on shopper-focused initiatives. Monitor and report on campaign performance against key metrics. Skills and Experience Required Proven experience in shopper marketing or customer experience within the retail sector is essential. Deep understanding of in-store shopper behaviour, retail operations, and trends influencing customer decisions. Expertise in creating and implementing in-store marketing campaigns that improve the overall shopper experience. Strong project management skills, with the ability to manage multiple campaigns and initiatives simultaneously. Analytical mindset, with experience in using data and insights to refine strategies and optimize results. Excellent interpersonal and communication skills to collaborate with cross-functional teams and external partners. A creative approach to problem-solving and designing impactful shopper experiences. Whats On Offer A chance to shape the in-store customer journey for a leading retail business. A collaborative and dynamic work environment focused on innovation and shopper engagement. Opportunities for career growth and professional development in the retail sector. A competitive salary and benefits package tailored to the role. If you are passionate about improving the in-store shopper experience and thrive in a retail environment, we’d love to hear from you. 

Product Manager

Are you a creative and strategic thinker with a passion for product innovation? We’re seeking an experienced Product Manager to join a forward-thinking Product Development & Innovation Team. In this role, you’ll collaborate with cross-functional teams to shape and refine a world-class fund range that meets evolving client needs and drives innovation in financial solutions. Dublin city centre located, hybrid work model. Key Responsibilities: As a Product Development Manager, you’ll play a pivotal role in driving the success and relevance of the product portfolio. Your responsibilities will include: Innovation & Strategy: Drive product innovation by collaborating with product managers and implementation teams to deliver client-centric solutions. End-to-End Product Lifecycle Management: Oversee the design, development, monitoring, and reshaping of the fund range, ensuring products align with customer needs, distribution priorities, and profitability goals. Market Insights: Leverage business intelligence to identify industry trends and product opportunities. Product Communication: Manage communication efforts related to product enhancements, fund reshapes, mergers, and liquidations. Cross-Functional Collaboration: Work closely with other business units to deliver seamless product integration and implementation. Documentation & Reporting: Prepare detailed product specifications, presentations, and reports to inform senior management and stakeholders. Your Background: We’re looking for a driven and creative individual with: Qualifications: A degree in business, finance, marketing, or a related field. Experience: 5–10 years of relevant experience in product development or a similar role ideally within financial services. Skills: Strong analytical abilities with a flexible, problem-solving mindset. Exceptional organisational skills to manage multiple projects under tight deadlines. Excellent interpersonal and communication skills for effective teamwork and stakeholder management. Mindset: A curiosity about asset management and a willingness to learn and adapt.

Paid Media Manager

A Paid Media Manager is required to join a leading and innovative player in the retail industry, providing customers with an omnichannel experience that blends cutting-edge technology, exceptional service, and a commitment to sustainability. This is a hybrid role with offices in Dublin 1. If you’re a creative, ambitious, and innovative individual looking to work in a fast-paced, evolving environment, this could be the perfect opportunity for you! Role Summary: As our Paid Media Manager, you will be responsible for creating and executing the paid media strategy across all media channels, with a strong emphasis on digital. You’ll need to develop strategies that resonate with consumers, address business challenges, and deliver exceptional media campaigns. Key Responsibilities: Media Campaign Management: Plan and execute paid media campaigns across a variety of channels, including OOH, DOOH, Audio, Search, Shopping, Display, Social Media, Video, Affiliates, Partnerships, and Content Marketing. Campaign Launch & Analysis: Support the launch of campaigns by collaborating with partner agencies on planning, asset creation, implementation, and performance analysis. Performance Marketing: Oversee the performance of Search, Shopping, and Affiliate campaigns, managing budgets and optimizing to achieve target KPIs. Growth Strategy: Collaborate with internal teams to identify growth opportunities and implement strategies to drive business performance. Budget Management: Manage and track budgets across all paid media channels to ensure efficient allocation of resources. Creative Collaboration: Work closely with the Creative & Social teams to develop tailored ad content that resonates with target audiences. Partner Relations: Build and maintain relationships with external agencies, tech partners, and media partners, staying up to date on industry best practices. Key Requirements: Strategic Thinking: Ability to develop and execute creative, results-driven paid media strategies. Fast-Paced Environment: Comfortable managing multiple projects and meeting ambitious deadlines. Collaborative Approach: Highly collaborative and able to work effectively within a team environment. Growth-Oriented: Demonstrates a strong passion for growing online sales and driving trade results. About You: Experience: 4+ years of experience managing large-scale Paid Media campaigns, with a strong focus on digital channels. Marketing Knowledge: Understanding of full-funnel marketing, channel dynamics, attribution, and performance metrics. Technical Skills: Experience using Google Ads, Meta Ads, TikTok Ads, and proficiency with reporting tools like Google Analytics 4, Supermetrics, and Google Looker Studio. Analytical Skills: Strong analytical capabilities, with the ability to evaluate performance metrics, develop insights, and provide actionable recommendations. Communication: Excellent written and verbal communication skills. Proactive & Critical Thinker: Proven ability to be proactive, think critically, and contribute to driving business growth. What  On Offer: An exciting opportunity to work with a dynamic and innovative team. Competitive compensation and benefits package. Opportunities for professional growth and career advancement. A collaborative, inclusive, and supportive work environment.