Leonie Gleeson

Creative Lead

Creative Lead Opportunity – Digital & Innovation Lab A leading organisation has launched an innovative digital and IT lab aimed at transforming digital customer experiences and creating a one-stop-shop application for seamless journey needs. This is an exciting opportunity to join a pioneering team as Creative Lead and play a key role in driving creative strategies within a cutting-edge digital and innovation hub. Key Responsibilities: Creative Leadership: Lead a creative team delivering strategies for web, CRM, apps, and campaigns. Collaboration with UX: Partner with UX specialists to ensure design consistency and efficiency. Creative Testing: Implement testing processes for impactful digital campaigns. Stay at the forefront of emerging trends to create innovative, engaging digital solutions. Balance competing priorities to manage creative deliverables effectively. Ideal Experience & Skills: 3+ years in senior creative leadership roles (agency or in-house). Proven track record of delivering exceptional digital marketing campaigns. Experience in building or leading a creative team is a plus. Strong project and people management skills, excellent communication, and a proactive approach. This role is onsite three days per week North Dublin, offering the chance to shape transformative digital experiences and elevate customer journeys to the next level. Excellent benefits on offer. Parking onsite.  

E-Commerce Lead

We are seeking a highly motivated and experienced E-Commerce Lead to join a B2B energy distributor as part of their marketing team. The E-Commerce Lead will be responsible for developing and implementing an e-commerce strategy to drive online sales and enhance the overall customer experience. You will be responsible for the website product roadmap that will unify the full range of products and services to optimise user experience and revenues. Responsibilities:   Develop and implement the e-commerce strategy to drive online sales and achieve business objectives Manage the day-to-day operations of the e-commerce platform, including product listings, pricing, promotions, and inventory management Analyse sales data and customer insights to optimize the online shopping experience and increase conversion rates Collaborate with cross-functional teams, including marketing, IT, and customer service, to ensure a seamless online shopping experience Stay up-to-date on industry trends and best practices in e-commerce and digital marketing Monitor and report on key performance indicators (KPIs) to track the success of the e-commerce strategy Identify opportunities for growth and improvement in the e-commerce channel Qualifications:   + 5 years’ experience in driving ecommerce sales A post-graduate third-level qualification in business, marketing and / or digital marketing is required, in addition to any other relevant qualifications. Previous people / team management experience essential. Strong understanding of e-commerce platforms, digital marketing tools, and analytics Excellent project management skills with the ability to prioritize and meet deadlines Ability to work effectively in a fast-paced and dynamic environment If you are a results-driven e-commerce professional with a passion for online retail, we would love to hear from you.   

Paid Media Manager

A Paid Media Manager is required to join a leading and innovative player in the retail industry, providing customers with an omnichannel experience that blends cutting-edge technology, exceptional service, and a commitment to sustainability. This is a hybrid role with offices in Dublin 1. If you’re a creative, ambitious, and innovative individual looking to work in a fast-paced, evolving environment, this could be the perfect opportunity for you! Role Summary: As our Paid Media Manager, you will be responsible for creating and executing the paid media strategy across all media channels, with a strong emphasis on digital. You’ll need to develop strategies that resonate with consumers, address business challenges, and deliver exceptional media campaigns. Key Responsibilities: Media Campaign Management: Plan and execute paid media campaigns across a variety of channels, including OOH, DOOH, Audio, Search, Shopping, Display, Social Media, Video, Affiliates, Partnerships, and Content Marketing. Campaign Launch & Analysis: Support the launch of campaigns by collaborating with partner agencies on planning, asset creation, implementation, and performance analysis. Performance Marketing: Oversee the performance of Search, Shopping, and Affiliate campaigns, managing budgets and optimizing to achieve target KPIs. Growth Strategy: Collaborate with internal teams to identify growth opportunities and implement strategies to drive business performance. Budget Management: Manage and track budgets across all paid media channels to ensure efficient allocation of resources. Creative Collaboration: Work closely with the Creative & Social teams to develop tailored ad content that resonates with target audiences. Partner Relations: Build and maintain relationships with external agencies, tech partners, and media partners, staying up to date on industry best practices. Key Requirements: Strategic Thinking: Ability to develop and execute creative, results-driven paid media strategies. Fast-Paced Environment: Comfortable managing multiple projects and meeting ambitious deadlines. Collaborative Approach: Highly collaborative and able to work effectively within a team environment. Growth-Oriented: Demonstrates a strong passion for growing online sales and driving trade results. About You: Experience: 4+ years of experience managing large-scale Paid Media campaigns, with a strong focus on digital channels. Marketing Knowledge: Understanding of full-funnel marketing, channel dynamics, attribution, and performance metrics. Technical Skills: Experience using Google Ads, Meta Ads, TikTok Ads, and proficiency with reporting tools like Google Analytics 4, Supermetrics, and Google Looker Studio. Analytical Skills: Strong analytical capabilities, with the ability to evaluate performance metrics, develop insights, and provide actionable recommendations. Communication: Excellent written and verbal communication skills. Proactive & Critical Thinker: Proven ability to be proactive, think critically, and contribute to driving business growth. What  On Offer: An exciting opportunity to work with a dynamic and innovative team. Competitive compensation and benefits package. Opportunities for professional growth and career advancement. A collaborative, inclusive, and supportive work environment.

CRM Specialist

This is an exciting opportunity for a CRM Specialist to join a leading consumer goods organisation in South Dublin. The company fosters a diverse and inclusive work environment with a strong focus on employee development. As an experienced CRM Specialist, you’ll be responsible for driving the development, maintenance, and integrity of the customer databases. You’ll be providing data-driven insights to the management and marketing team to optimise the CRM marketing activities. You’ll create and develop customer segmentation analysis to help the business make informed decisions and drive campaigns. Working closely with the cross-functional departments and management team you’ll understand and interpret their business needs create and implement various effective digital marketing and business strategies streamline and automate key activities where necessary. This is a Hybrid role, office location South County Dublin.                                                             What you will do: Responsible for the ownership and integrity of the customer/prospect database of the multiple divisions within the group Providing clean and correct databases ready for use on Salesforce marketing cloud and other eDM communication platforms Audit and coaching of front-line staff to improve the quality of data input at all customer touch points Assist marketing team with the provision of database output and statistics on database as required Work with IT on implementing necessary security measures to protect GDPR integrity of all records. Analysing data from marketing campaigns and reporting performance insights to recommend improvements. Supporting optimisation of email and automated communication flows, primarily through Salesforce, developing new journeys to make best use of insights in timing, targeting and content. Supporting the marketing team with the creation of Salesforce templates and journeys where required. Whats needed to do the job: 3+ years of experience in CRM data management with a marketing team. Proven track record of developing and executing successful CRM campaigns. Strong analytical skills and experience with data analysis tools. Proficiency in CRM software (e.g. Salesforce) and marketing automation tools. Excellent communication and interpersonal skills. Ability to work collaboratively in a fast-paced, dynamic environment. Strong project management skills and attention to detail. Strong Excel skills to interpret data insights and report back to the business

Senior Category Management

Do you thrive in a dynamic environment where data-driven insights meet strategic thinking? Are you passionate about building successful brands and driving profitability within the consumer goods industry? We're seeking a high-calibre Senior Category Manager to join a growing team on a hybrid working model. In this results-oriented role, you'll leverage your proven category management expertise to develop and execute strategic plans that maximise market share and revenue. You'll be responsible for a specific product category, leading all aspects of its lifecycle from analysis and planning to execution and optimization. What you will do: Develop and implement a comprehensive category strategy aligned with overall business objectives. Conduct in-depth market research and analysis to identify trends, opportunities, and threats. Manage supplier relationships to negotiate favourable contracts and ensure product quality. Lead new product development initiatives and manage product lifecycles. Develop and oversee promotional plans and pricing strategies to drive sales. Analyse category performance, identify areas for improvement, and implement corrective actions. Collaborate effectively with cross-functional teams (marketing, sales, finance) to achieve common goals. What you need to do the job: Strong commercial experience in category management within a FMCG sector Category strategies that deliver growth. Proven track record of strategic customers management Proficient in excel and comfortable working with large amounts of data and category software and portals. Ability to work independently and manage multiple priorities in a fast-paced environment.