Back to jobs
Paid Media Manager
Job description
A Paid Media Manager is required to join a leading and innovative player in the retail industry, providing customers with an omnichannel experience that blends cutting-edge technology, exceptional service, and a commitment to sustainability. This is a hybrid role with offices in Dublin 1.
If you’re a creative, ambitious, and innovative individual looking to work in a fast-paced, evolving environment, this could be the perfect opportunity for you!
Role Summary:
As our Paid Media Manager, you will be responsible for creating and executing the paid media strategy across all media channels, with a strong emphasis on digital. You’ll need to develop strategies that resonate with consumers, address business challenges, and deliver exceptional media campaigns.
Key Responsibilities:
Key Requirements:
About You:
What On Offer:
If you’re a creative, ambitious, and innovative individual looking to work in a fast-paced, evolving environment, this could be the perfect opportunity for you!
As our Paid Media Manager, you will be responsible for creating and executing the paid media strategy across all media channels, with a strong emphasis on digital. You’ll need to develop strategies that resonate with consumers, address business challenges, and deliver exceptional media campaigns.
- Media Campaign Management: Plan and execute paid media campaigns across a variety of channels, including OOH, DOOH, Audio, Search, Shopping, Display, Social Media, Video, Affiliates, Partnerships, and Content Marketing.
- Campaign Launch & Analysis: Support the launch of campaigns by collaborating with partner agencies on planning, asset creation, implementation, and performance analysis.
- Performance Marketing: Oversee the performance of Search, Shopping, and Affiliate campaigns, managing budgets and optimizing to achieve target KPIs.
- Growth Strategy: Collaborate with internal teams to identify growth opportunities and implement strategies to drive business performance.
- Budget Management: Manage and track budgets across all paid media channels to ensure efficient allocation of resources.
- Creative Collaboration: Work closely with the Creative & Social teams to develop tailored ad content that resonates with target audiences.
- Partner Relations: Build and maintain relationships with external agencies, tech partners, and media partners, staying up to date on industry best practices.
- Strategic Thinking: Ability to develop and execute creative, results-driven paid media strategies.
- Fast-Paced Environment: Comfortable managing multiple projects and meeting ambitious deadlines.
- Collaborative Approach: Highly collaborative and able to work effectively within a team environment.
- Growth-Oriented: Demonstrates a strong passion for growing online sales and driving trade results.
- Experience: 4+ years of experience managing large-scale Paid Media campaigns, with a strong focus on digital channels.
- Marketing Knowledge: Understanding of full-funnel marketing, channel dynamics, attribution, and performance metrics.
- Technical Skills: Experience using Google Ads, Meta Ads, TikTok Ads, and proficiency with reporting tools like Google Analytics 4, Supermetrics, and Google Looker Studio.
- Analytical Skills: Strong analytical capabilities, with the ability to evaluate performance metrics, develop insights, and provide actionable recommendations.
- Communication: Excellent written and verbal communication skills.
- Proactive & Critical Thinker: Proven ability to be proactive, think critically, and contribute to driving business growth.
- An exciting opportunity to work with a dynamic and innovative team.
- Competitive compensation and benefits package.
- Opportunities for professional growth and career advancement.
- A collaborative, inclusive, and supportive work environment.
