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Alternatives Career Trajectory Series 5- How to prepare for a competency based interview

Alternatives Career Trajectory Series 5We have collated and updated all our career hints, tips, advice and insights from the last 21 years of helping marketers build their careers. Now we’re deligh...

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Alternatives Career Trajectory Series 4- How to succeed at interview

The Alternatives Career Trajectory Series ​Our Career Trajectory series covers: How to plan & manage your career Building your professional marketing competencies How to write a winning CV How to s...

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Alternatives Career Trajectory Series 2- Building your professional marketing competencies

The Alternatives Career Trajectory Series 2 ​​How to plan & manage your career Building your professional marketing competencies How to write a winning CV How to succeed at interview How to prepare...

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Alternatives Career Trajectory Series 3 - How to write a winning CV

The Alternatives Career Trajectory Series​ 3 How to plan & manage your career Building your professional marketing competencies How to write a winning CV How to succeed at interview How to prepare ...

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Alternatives Career Trajectory Series 1 - How to plan and manage your career

We have collated and updated all our career hints, tips, advice and insights from the last 21 years of helping marketers build their careers. Now we’re delighted to share this with you through our ...

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Tribe

Alternatives Covid Pulse Survey October

Alternatives Marketing at Work Covid Pulse Survey The second Alternatives Covid Pulse Survey was carried out between September 17th-28th 2020. It was completed by 295 people in the marketing commun...

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Moty

Marketer of the Year™ on pause until 2021

Alternatives have been proud sponsors since 2006 of the prestigious Marketer of the Year™ award, that recognises the very best of marketing talent in Ireland. The sponsorship has always been celebr...

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Alternatives Pulse Survey

The Professional and The Personal:New Alternatives Pulse Survey reveals how marketers are managing the joint impacts of Covid-19 and Working from HomeThe Alternatives Pulse Survey, carried out amon...

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Experiences

Career planning in a crisis

Career planning in a crisis On the right path? A unique time for reflection Covid 19 has been a unique and challenging experience on many levels and whether or not you have been made redundant, or ...

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“Getting Ahead Of The Curve”

Alternatives MD, Bernie Keogh, to speak at The Marketing Society Future Council - “Getting Ahead Of The Curve” Taking place from the comfort of everyone’s home on April 23rd 2020 (Thursday) at 6pm,...

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Alternatives - 20 years old

Alternatives is twenty!I still can’t quite believe it! A simple idea that myself and Aldagh McDonogh had 20 years ago, to create an alternative way for clients to access great marketing talent and ...

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2019 Marketer of the Year-Emma Kiernan Dublin Zoo

Emma Kiernan, The Creator of “Wild Lights” and driver of record-breaking numbers at Dublin Zoo, wins Marketer Of The Year™ 2019       ​     Emma Kiernan from Dublin Zoo has just been nominated Mark...

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Marketer of the Year finalists announced

As award sponsors since 2006, we at Alternatives are delighted to announce this year's Marketer of the Year #Moty2019 finalists.It was narrowed down from a strong field to four candidates, who are ...

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The gig economy – a talent enabler

By Joan Fahey, Head of Alternatives’ Flexible Panel, Alternatives There’s much debate around the future of working but one trend that is definitely here to stay is flexible working. Flexible wor...

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Are you Ireland's Marketer of the Year 2019?

Are you a leading light of marketing? Have you achieved great business and brand success? If so, we'd love to hear from you! This year our criteria are a little different to previous year...

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Talent for topline growth

There are 8 key levers of sustainable and profitable topline growth. Multi-disciplinary, ever evolving marketing functions are at the heart of this, as are other customer and market focused functio...

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Alternatives Quarterly Market Update

The market for talent has remained dynamic, in spite of uncertainty over Brexit and a 31st October deadline. FMCG & Drinks sectors are displaying a great deal more caution, and are relatively quiet...

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Alternatives Flexible Panel

 Flexible access to talent for growth         The way people want to work is changing and some of the most talented professionals are choosing to work in the gig economy, for flexibility, accele...

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Paul Dervan leading Alternatives Marketing Effectiveness

​​Paul Dervan is joining Alternatives as Head of Marketing Effectiveness.​​Paul will be leading Alternatives effectiveness consultancy & training arm, working with marketing leaders and their teams...

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A bright future for marketing

BY BERNIE KEOGH, MANAGING DIRECTOR, ALTERNATIVES (www.alternatives.ie) The World of Work in the 21st century has changed utterly, presenting new opportunities and challenges in equal measure. As...

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